In recent days, a new Cordyceps drink “Ji zhi cao” was put on the market, pricing 8 RMB per cans, newly produced by Guangzhou Wanglaoji Pharmaceutical Co. (GWPC) which specifies its product to serve the consumers with middle and high income, and planning to expand production and make market size up to 400 millions RMB. It is learned that Cordyceps is named “soft gold” with remarkable healthcare functions, which is a tonic loved by many persons. At present, most of Cordyceps drinks on sale belong to dissolvable granules, a few canned goods are on sale in some regional markets, however, there is no nationwide enterprise to produce Cordyceps drinks. Therefore, the new product “Ji zhi cao” will have a broad market prospect, this is also the beginning for GWPC to implement diversification strategy.