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Relied on the mode of “Internet” to promote the brand development of Bamboo fungus

2016-08-20 10:20:38

It is reported that by developing the cultivation of Bamboo fungus, Beida Town, Hainan Province explored a new development road of underwood economy for poor households to end the poverty and become rich.
It is understood that as the promotion program of underwood economy, the first batch cultivation of 120 acres of Bamboo fungus made farmers see tangible benefits. In the three months from the Spring Festivel to May, 100kg of dried bamboo fungi can be obtained in each acre of land, the trade price is from 200 to 240 CNY per kg, the average yield value per acre is 20,000 CNY. Till now, by setting up cooperatives, 200 people have been leaded to take up employments.
It is revealed that the next step of the cooperative is to go on the path of brand marketing and closely carry out trademark strategy, strengthen brand construction, fully utilize the mode of “Internet” to sell online, lead poor households to end the poverty and become rich through mushroom industry and sell local Bamboo fungi to the whole world.
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